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Simple and Unprocessed

As I've been advising private equity clients and consulting on category expansion projects, I'm struck with how process becomes a blocker to success. In some cases, there is too much process, so steps in an innovation pipeline, a decision to hire outstanding talent, or the ability to capitalize on a commercial opportunity get bogged down …

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Mars Tries To Be More Kind

Last week, candy maker Mars agreed to fully acquire Kind Bars, valuing the company at US$5 billion, as outlined in the below Forbes article. Like many other CPG giants, Mars is looking to capitalize on the growth of healthy snacking. https://www.forbes.com/sites/angelauyeung/2020/11/17/billionaires-united-candy-maker-mars-to-acquire-kind-bars-in-5-billion-deal/?sh=399459686de7 Global Snack Bar Market Snack bars, which include cereal bars, energy bars and other …

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Agility in Grocery Innovation

https://progressivegrocer.com/what-food-retail-innovation-means-now?utm_source=omeda&utm_medium=email&utm_campaign=NL_PG+Daily+5&utm_keyword=&oly_enc_id=5012I1567089B5Y Recently the world's 50 most innovative companies were ranked. Not surprisingly, the list includes a mix of technology, e-commerce, pharmaceutical & consumer products stalwarts. Of note, there are also some retailers: Wal*Mart, Target & Costco. Defining Innovative Is McDonald's truly innovative? What about an energy conglomerate like Royal Dutch Shell? One focuses on speed, …

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More Expansion of Plant Based Options

Purple Carrot is partnering with Whole Foods to bring a line of frozen plant-based meal solutions to consumers. Prior to COVID-19, ready-to-serve and meal bar preparation options were in growth mode, but will likely change as concerns about food handling persist. Frozen meals present a proven way to keep most of the key nutrient benefits …

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IRI Provides Additional Insights During COVID-19

https://retailleader.com/iri-offers-closer-view-cpg-pandemic-trends?utm_source=omeda&utm_medium=email&utm_campaign=NL_Retail+Leader+Essentials&utm_keyword=&oly_enc_id=5012I1567089B5Y IRI is helping provide more clarity on consumer shopping and consumption trends during the COVID-19 pandemic, creating the IRI CPG Demand Index, which tracks weekly changes in consumer purchases vs. previous year periods. The data includes various departments, categories, retail formats and regions, and looks to be a great tool for brand leaders. Some …

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The Evolution of Beverage Nutrition

https://www.cnbc.com/2019/12/09/nestles-plan-to-reinvigorate-bottled-water-growth-includes-caffeinated-water.html?__source=sharebar%7Clinkedin&par=sharebar Continuing on the trend of consumers seeking functional wellness from beverages. Caffeine, electrolytes, vitamin supplementation, protein, collagen & wellness herbs are all being added to help deliver functional nutrition to beverage choices.