Virtual Event Tips

https://www.smartbrief.com/original/2020/05/these-tips-will-make-your-virtual-event-home-run As more virtual meetings are held, and more virtual conference and presentations are planned, the attached article highlights some of the best practices to experience an impactful virtual event...whether you are the presenter or an attendee. Interestingly, the advice is applicable to both live and virtual events. The main difference is the how. Tip: …

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Leadership Agility & Empathy

https://www.bcg.com/en-us/publications/2020/leadership-post-covid-19.aspx Boston Consulting Group (BCG) recently published an article describing the characteristics and behaviors necessary for leaders in the post-pandemic world. "Leadership in the New Now" rightly looks at how leaders will be successful as economies begin to re-emerge, but uncertainty still remains. More than ever, agility and empathy are going to be paramount for …

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Keep the Brand Light On

https://www.smartbrief.com/original/2020/05/protect-and-prepare-your-brand-post-coronavirus-world In times of economic slowdown it is common to see companies make expense cuts to try and protect earnings. Some of the first expenses cut are marketing expenses that are seen as a "nice to have" by old school thinkers. Certainly in the world of the COVID-19 pandemic where economic survival is taking center …

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Functional Beverage Power

https://www.foodbusinessnews.net/articles/15350-theres-a-beverage-for-that Functional beverages are just one of many segments driving the fast growing health and wellness category. What do we mean by "functional beverages?" Beverages with some type of added benefit other than hydration, and could include: additional protein (collagen or plant-based proteins); vitamins & minerals; natural energy from caffeine, yerba mate, guava or other …

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More Evidence of Obesity Linked to COVID-19 Complications

https://www.healio.com/endocrinology/obesity/news/online/%7B73a6d4bb-2dbf-453d-9b05-ca7775cdd18d%7D/obesity-should-not-be-dismissed-excess-weight-drives-inflammation-hypoventilation-behind-covid-19-complications People with a very high BMI (body mass index), considered obese and morbidly obese, also typically suffer from high levels of inflammation and hypoventilation. Given these chronic ailments, when COVID-19 attacks the system, the body can over-react based on the already damaging level of inflammation that has caused a weakened immune system. In the …

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Book Review: The Hundred-Year Marathon

As a student of history and World War II (WWII) enthusiast, I have spent two decades traveling all across European WWII sites, and have also spent time in countries that toiled for 50 years behind the Iron Curtain of the former Soviet Union.  In fact, last year I spent the 75th anniversary of the D-Day landings in …

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