Tag: consumer

The recovery at Kraft Heinz starts with the fundamentals

On By J. StoneIn Innovation, Insights and Thought Leadership, Strategic Focus, Simplification & Prioritization

https://www.forbes.com/sites/paultalbot/2020/02/04/fresh-leadership-and-fresh-brand-focus-at-kraft-heinz/#515bcaf86ada Since April 1, 2017, Kraft Heinz Company (KHC) stock has plummeted from $90/share to $30/share. When a stock loses almost 70% of its value, the problems run deep and changes are desperately needed. But change without a vision and strategy becomes busy energy without focusing and harnessing the company's resources to begin the turnaround. …

Continue reading The recovery at Kraft Heinz starts with the fundamentals

The Evolution of Beverage Nutrition

On By J. StoneIn Personal & Organizational Values, Health & Wellness1 Comment

https://www.cnbc.com/2019/12/09/nestles-plan-to-reinvigorate-bottled-water-growth-includes-caffeinated-water.html?__source=sharebar%7Clinkedin&par=sharebar Continuing on the trend of consumers seeking functional wellness from beverages. Caffeine, electrolytes, vitamin supplementation, protein, collagen & wellness herbs are all being added to help deliver functional nutrition to beverage choices.